Local Business Marketing Benchmarks
Based on 4 analyzed websites
Score Distribution
OverallMedian: 65 | Mean: 65.3
62
70
CTA EffectivenessMedian: 43 | Mean: 43
30
57
ClarityMedian: 59 | Mean: 65.3
43
100
ICP ClarityMedian: 50 | Mean: 47.8
15
81
First ImpressionMedian: 48 | Mean: 42
20
60
Pricing PageMedian: 70 | Mean: 43.8
0
90
Grade Distribution
25%
50%
25%
A+AA-B+BB-C+CC-D+DD-F
Share of 4 Local Business homepages at each grade.
Top Local Business Sites
Common Positioning Archetypes
trust authority1 sites
simplifier1 sites
price value1 sites
Other Industries
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