Best ICP Targeting in Agency / Services
Top 20 Agency / Services sites ranked by how clearly the homepage defines who the product is for. Covers role words, company descriptors, and audience specificity. Based on 335 analyzed sites.
Industry Median
50
Industry Mean
50.5
P25, P75
40, 58
All-Industry Median
35
What the Top Sites Do
1. capgemini.com (95/100). crystal-clear audience targeting, uses "for immersive", names roles: CTO, CEO
2. tcs.com (95/100). crystal-clear audience targeting, uses "for its strong platforms", names roles: marketer, executive, CEO
3. blisspointmedia.com (94/100). crystal-clear audience targeting, uses "for Brutal Simplicity Love growth", names roles: marketer, agency
Agency / Services outperforms the all-industry median on icp (50 vs 35).
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