theepochtimes.com
69/100
Ranked #8,422 of 46,880 sites
theepochtimes.com
69/100 · #8,422 of 46,880
homepagerankings.com
Developer Tools / Infrastructure Benchmarks
How you compare to 6,886 Developer Tools / Infrastructure sites
Gray line = Developer Tools / Infrastructure median
Analysis
Theepochtimes scores 69 out of 100 on homepage messaging, earning a B grade — good messaging with some areas to tighten up. Across all 30,134 sites analyzed, that's above the median of 59. Within Developer Tools / Infrastructure, where the median is 60, Theepochtimes lands 9 points above the industry average.
The hero text reads: "The Epoch Times". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone. With a clarity score of 56, Theepochtimes is above the overall median of 36.
The page has 12 CTAs, 1 of them above the fold. The primary CTA "Freecell Solitaire" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next.
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: Media / Content / Publishing, professional. Role words found: "professional".
Theepochtimes fits the "Price / Value Leader" archetype with high confidence.
Fix These First
up to +27 ptsRanked by estimated impact on your overall score
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Rewrite your hero headline
Generic language — visitors can't tell what you do from the headline alone
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
First Impression
F (28/100)“A visitor would think this is a b2b saas for someone that offers something that tests.”
B2B SaaS
Unknown
Something that tests
Visibility / Insights
Neutral
Gaps:
- -Business category is implied but not clearly stated.
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -Value proposition is weakly communicated. Benefits are implied, not stated.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
The Epoch Times
Your current headline is generic — these alternatives name what you do for whom
Current
Freecell Solitaire
Tying your CTA to a specific outcome increases click-through
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a hero headline that names your product category explicitly
Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.
Test adding social proof above the fold (customer count, logos, or testimonial)
No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.
Messaging Clarity
CTA Analysis
C (62/100)Total CTAs
12
Above Fold
1
Best CTA
Tier 3
What Do You Sell?
C (56/100)In 5 words:
Application to share ukraines for real news
Hero
genericThe Epoch Times
Meta Description
specificGet the latest breaking news, in-depth reporting, and insightful analysis on a wide range of topics, including politics, culture, and world events | The Epoch Times is a trusted source for real news and information that is free from influence and bias.
ICP Clarity
D (35/100)Detected audience
decentMedia / Content / Publishing, professional
Positioning Archetype
80% confidencePrice / Value Leader
The Epoch Times
Confidence: 80%
Pricing Page
F (0/100)No pricing page detected.
How You Compare
vs. other Developer Tools / Infrastructure sites in the index
| Dimension | theepochtimes.com | chatwoot.com | tapfiliate.com | delve.co | helpscout.com |
|---|---|---|---|---|---|
| Overall | 69 | 89-20 | 88-19 | 87-18 | 87-18 |
| Clarity | 56 | 62-6 | 100-44 | 72-16 | 100-44 |
| CTA | 62 | 73-11 | 70-8 | 78-16 | 70-8 |
| ICP | 35 | 45-10 | 95-60 | 95-60 | 50-15 |
| 1st Impr. | 28 | 52-24 | 94-66 | 66-38 | 44-16 |
| Pricing | 0 | 95-95 | 100-100 | 95-95 | 100-100 |
What We Analyzed
Title
The Epoch Times | Breaking News, Latest News, World News and Videos
Word count
2,786
Hero text
The Epoch Times
More in Developer Tools / Infrastructure
View Developer Tools / Infrastructure benchmarks →Track Your Progress
Last scanned 63 days ago. Time to check if your homepage has improved.
theepochtimes.com scored 69/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
Work with us