pkg.dev
69/100
Ranked #8,884 of 46,880 sites
pkg.dev
69/100 · #8,884 of 46,880
homepagerankings.com
Developer Tools / Infrastructure Benchmarks
How you compare to 6,886 Developer Tools / Infrastructure sites
Gray line = Developer Tools / Infrastructure median
Analysis
Pkg scores 69 out of 100 on homepage messaging, earning a B- grade — mixed. Across all 30,134 sites analyzed, that's above the median of 59. Within Developer Tools / Infrastructure, where the median is 60, Pkg lands 9 points above the industry average.
The hero text reads: "Artifact Registry documentation". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone. With a clarity score of 72, Pkg is above the overall median of 36.
The page has 21 CTAs, 5 of them above the fold. That's enough to trigger decision paralysis — when too many buttons compete for attention, visitors often click none. The primary CTA "Start free" is a value-oriented CTA — it promises a benefit, not just an action.
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: B2B SaaS, manager. Role words found: "manager".
Pkg fits the "Price / Value Leader" archetype with high confidence.
On the pricing page: Pkg has a free tier. Consider offering 2-3 tiers. A single tier limits your ability to capture different buyer segments.
Fix These First
up to +28 ptsRanked by estimated impact on your overall score
Reduce CTAs above the fold to one primary action
5 competing buttons cause decision paralysis — visitors click none
Rewrite your hero headline
Generic language — visitors can't tell what you do from the headline alone
Close first-impression gaps
Visitors can't quickly tell who it's for and why it matters — those signals should be above the fold
Simplify your above-fold copy
Grade level 73 reads like an academic paper — aim for grade 8-10
First Impression
F (32/100)“A visitor would think this is a b2b saas for someone that offers something that manages.”
B2B SaaS
Unknown
Something that manages
None detected
Technical
Gaps:
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -No discernible value proposition. The page does not explain why someone should care.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Artifact Registry documentation
Your current headline is generic — these alternatives name what you do for whom
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Remove all secondary CTAs above the fold — keep only one primary action
5 competing CTAs detected. Single-CTA pages typically convert 20-30% better.
Test a hero headline that names your product category explicitly
Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.
Test adding an annual/monthly billing toggle with a discount
Annual billing toggles with visible savings ("Save 20%") are a standard conversion lever.
Messaging Clarity
CTA Analysis
B- (63/100)Total CTAs
21
Above Fold
5
Best CTA
Tier 2
What Do You Sell?
B+ (72/100)In 5 words:
Universal package manager
Hero
genericArtifact Registry documentation
Meta Description
specificA universal package manager for all your build artifacts and dependencies.
ICP Clarity
D (35/100)Detected audience
decentB2B SaaS, manager
Positioning Archetype
85% confidencePrice / Value Leader
Artifact Registry documentation
Confidence: 85%
Pricing Page
A+ (88/100)1 pricing tier detected
How You Compare
vs. other Developer Tools / Infrastructure sites in the index
| Dimension | pkg.dev | chatwoot.com | tapfiliate.com | delve.co | helpscout.com |
|---|---|---|---|---|---|
| Overall | 69 | 89-20 | 88-19 | 87-18 | 87-18 |
| Clarity | 72 | 62+10 | 100-28 | 72 | 100-28 |
| CTA | 63 | 73-10 | 70-7 | 78-15 | 70-7 |
| ICP | 35 | 45-10 | 95-60 | 95-60 | 50-15 |
| 1st Impr. | 32 | 52-20 | 94-62 | 66-34 | 44-12 |
| Pricing | 88 | 95-7 | 100-12 | 95-7 | 100-12 |
What We Analyzed
Title
Artifact Registry documentation | Google Cloud Documentation
Word count
1,603
Hero text
Artifact Registry documentation
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Last scanned 49 days ago. Time to check if your homepage has improved.
pkg.dev scored 69/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
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