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levels.fyi

B-

70/100

Ranked #7,582 of 46,880 sites

Media / Content / PublishingSeed Stage
B-

levels.fyi

70/100 · #7,582 of 46,880

homepagerankings.com

Media / Content / Publishing Benchmarks

How you compare to 6,908 Media / Content / Publishing sites

Overall
70+8 vs median
Product Clarity
54+11 vs median
CTA Effectiveness
42-15 vs median
ICP Targeting
45+7 vs median
First Impression
48+20 vs median

Gray line = Media / Content / Publishing median

Analysis

Levels.fyi scores 70 out of 100 on homepage messaging, earning a B- grade — mixed. Across all 30,134 sites analyzed, that's above the median of 59. Within Media / Content / Publishing, where the median is 62, Levels.fyi lands 8 points above the industry average.

No hero text found. Visitors see nothing above the fold that tells them what you do. With a clarity score of 54, Levels.fyi is above the overall median of 36.

The page has 5 CTAs, 3 of them above the fold. That's enough to trigger decision paralysis — when too many buttons compete for attention, visitors often click none. The primary CTA "Sign Up" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 42 (below the median of 57).

Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: B2B SaaS. The site uses a "for [X]" pattern: "different companies". ICP clarity score: 45 (above the median of 35).

Even at a B- grade, there's room to improve. CTAs are causing decision paralysis — reduce to one primary action above the fold.

Fix These First

up to +50 pts

Ranked by estimated impact on your overall score

#1

Reduce CTAs above the fold to one primary action

3 competing buttons cause decision paralysis — visitors click none

+15 ptsCTA
#2

Add a pricing page

Hiding pricing creates friction — most buyers want to self-qualify before talking to sales

+15 ptsPricing
#3

Add a clear hero headline

No hero headline detected — the most important real estate on your page is empty

+10 ptsClarity
#4

Make your CTA more specific

"Get started" is generic — tie it to an outcome ("Start building" or "See your report")

+10 ptsCTA

First Impression

D (48/100)

A visitor would think this is a b2b saas for different companies that offers tool.

What kind of company?vague

B2B SaaS

Who is it for?clear

different companies

What does it do?vague

tool

What's the benefit?vague

Visibility / Insights

What's the vibe?vague

Neutral

Gaps:

  • -Business category is implied but not clearly stated.
  • -Product description is vague. Visitors get a rough idea but no clear picture.
  • -Value proposition is weakly communicated. Benefits are implied, not stated.

Suggested Rewrites

Better copy based on your product signals — click to copy

Primary CTA

Current

Sign Up

Tying your CTA to a specific outcome increases click-through

A/B Test Ideas

Specific experiments to run, ranked by expected impact

Remove all secondary CTAs above the fold — keep only one primary action

3 competing CTAs detected. Single-CTA pages typically convert 20-30% better.

high

Test adding "free" or "no card required" to your primary CTA

Risk-reducing modifiers typically lift click-through 10-15%

medium

Test a "free" modifier on your CTA: "Sign Up" vs "Sign Up — Free"

"Free" is the highest-converting modifier across 27K+ homepages analyzed

medium

Test adding social proof above the fold (customer count, logos, or testimonial)

No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.

medium

Messaging Clarity

Who is this for?58/100
What problem does this solve?58/100
What does this actually do?96/100
Why this over alternatives?58/100
CTA effectiveness57/100

CTA Analysis

D+ (42/100)
Decision paralysis detected: 3 competing CTAs above the fold

Total CTAs

5

Above Fold

3

Best CTA

Tier 3

Sign Up
above foldT3 · 57/100
Contact Us
T3 · 57/100
🏭️ By Industry
above foldT3 · 52/100
Download App
above foldT3 · 45/100
Download the App
T3 · 45/100

What Do You Sell?

C (54/100)

In 5 words:

Software to report top for different companies

Hero

absent

Meta Description

specific

Search 1M+ data points for different companies, job titles, career levels, and locations. Explore our tools to help you get paid more!

3 function signalsDetected: software

ICP Clarity

C- (45/100)

Detected audience

decent

B2B SaaS

industryB2B SaaS
use_casehelp you get paid more

Pricing Page

F (0/100)

No pricing page detected.

How You Compare

vs. other Media / Content / Publishing sites in the index

Dimensionlevels.fyikeap.comzight.cominfusionsoft.…managewp.com
Overall7087-1787-1787-1786-16
Clarity5459-5100-4659-5100-46
CTA4275-3360-1875-3375-33
ICP454691-464615+30
1st Impr.4860-1260-1260-1252
Pricing095-9580-8095-95100-100

What We Analyzed

Title

Levels.fyi | Salaries & Tools to Level Up Your Career

Word count

234

Track Your Progress

Last scanned 49 days ago. Time to check if your homepage has improved.

levels.fyi scored 70/100.

We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.

Work with us