levels.fyi
70/100
Ranked #7,582 of 46,880 sites
levels.fyi
70/100 · #7,582 of 46,880
homepagerankings.com
Media / Content / Publishing Benchmarks
How you compare to 6,908 Media / Content / Publishing sites
Gray line = Media / Content / Publishing median
Analysis
Levels.fyi scores 70 out of 100 on homepage messaging, earning a B- grade — mixed. Across all 30,134 sites analyzed, that's above the median of 59. Within Media / Content / Publishing, where the median is 62, Levels.fyi lands 8 points above the industry average.
No hero text found. Visitors see nothing above the fold that tells them what you do. With a clarity score of 54, Levels.fyi is above the overall median of 36.
The page has 5 CTAs, 3 of them above the fold. That's enough to trigger decision paralysis — when too many buttons compete for attention, visitors often click none. The primary CTA "Sign Up" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 42 (below the median of 57).
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: B2B SaaS. The site uses a "for [X]" pattern: "different companies". ICP clarity score: 45 (above the median of 35).
Even at a B- grade, there's room to improve. CTAs are causing decision paralysis — reduce to one primary action above the fold.
Fix These First
up to +50 ptsRanked by estimated impact on your overall score
Reduce CTAs above the fold to one primary action
3 competing buttons cause decision paralysis — visitors click none
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Add a clear hero headline
No hero headline detected — the most important real estate on your page is empty
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
First Impression
D (48/100)“A visitor would think this is a b2b saas for different companies that offers tool.”
B2B SaaS
different companies
tool
Visibility / Insights
Neutral
Gaps:
- -Business category is implied but not clearly stated.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -Value proposition is weakly communicated. Benefits are implied, not stated.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Sign Up
Tying your CTA to a specific outcome increases click-through
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Remove all secondary CTAs above the fold — keep only one primary action
3 competing CTAs detected. Single-CTA pages typically convert 20-30% better.
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a "free" modifier on your CTA: "Sign Up" vs "Sign Up — Free"
"Free" is the highest-converting modifier across 27K+ homepages analyzed
Test adding social proof above the fold (customer count, logos, or testimonial)
No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.
Messaging Clarity
CTA Analysis
D+ (42/100)Total CTAs
5
Above Fold
3
Best CTA
Tier 3
What Do You Sell?
C (54/100)In 5 words:
Software to report top for different companies
Hero
absentMeta Description
specificSearch 1M+ data points for different companies, job titles, career levels, and locations. Explore our tools to help you get paid more!
ICP Clarity
C- (45/100)Detected audience
decentB2B SaaS
Pricing Page
F (0/100)No pricing page detected.
How You Compare
vs. other Media / Content / Publishing sites in the index
| Dimension | levels.fyi | keap.com | zight.com | infusionsoft.… | managewp.com |
|---|---|---|---|---|---|
| Overall | 70 | 87-17 | 87-17 | 87-17 | 86-16 |
| Clarity | 54 | 59-5 | 100-46 | 59-5 | 100-46 |
| CTA | 42 | 75-33 | 60-18 | 75-33 | 75-33 |
| ICP | 45 | 46 | 91-46 | 46 | 15+30 |
| 1st Impr. | 48 | 60-12 | 60-12 | 60-12 | 52 |
| Pricing | 0 | 95-95 | 80-80 | 95-95 | 100-100 |
What We Analyzed
Title
Levels.fyi | Salaries & Tools to Level Up Your Career
Word count
234
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Last scanned 49 days ago. Time to check if your homepage has improved.
levels.fyi scored 70/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
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