← All Tools

konduto.com

C+

58/100

Ranked #24,433 of 46,880 sites

Developer Tools / InfrastructureSeries A
C+

konduto.com

58/100 · #24,433 of 46,880

homepagerankings.com

Developer Tools / Infrastructure Benchmarks

How you compare to 6,886 Developer Tools / Infrastructure sites

Overall
58
Product Clarity
21-16 vs median
CTA Effectiveness
45-12 vs median
ICP Targeting
38+3 vs median
First Impression
12-16 vs median
Pricing Page
60+60 vs median

Gray line = Developer Tools / Infrastructure median

Analysis

Konduto scores 58 out of 100 on homepage messaging, earning a C+ grade — mixed. Across all 30,134 sites analyzed, that's close to the median of 59.

No hero text found. Visitors see nothing above the fold that tells them what you do. With a clarity score of 21, Konduto is below the overall median of 36.

The page has 3 CTAs. That's a focused set, which avoids overwhelming visitors. The primary CTA "Downloads" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 45 (below the median of 57).

Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: e-commerce, B2B SaaS.

On the pricing page: Show actual prices on your pricing page. Hidden pricing creates friction and drives visitors away.

The biggest opportunities for Konduto: First impression clarity is below median — visitors can't quickly tell what category this product falls into. Clarity is 15 points below median — the hero text needs to say what the product does in plain language. CTA effectiveness is below median — consider using action-oriented language ("Start free trial") over generic buttons ("Learn more").

Fix These First

up to +50 pts

Ranked by estimated impact on your overall score

#1

Add a clear hero headline

No hero headline detected — the most important real estate on your page is empty

+16 ptsClarity
#2

Close first-impression gaps

Visitors can't quickly tell who it's for and what it does — those signals should be above the fold

+15 ptsFirst Impression
#3

Make your CTA more specific

"Get started" is generic — tie it to an outcome ("Start building" or "See your report")

+10 ptsCTA
#4

Add a free tier or annual billing option

Low-commitment entry points (free tier, annual discount) reduce purchase friction

+5 ptsPricing
#5

Rewrite your meta description

Generic meta description — this is what shows up in Google results

+4 ptsClarity

First Impression

F (12/100)

A visitor would think this is a b2b saas for someone that offers something unclear.

What kind of company?vague

B2B SaaS

Who is it for?missing

Unknown

What does it do?missing

Unknown

What's the benefit?missing

None detected

What's the vibe?vague

Playful

Gaps:

  • -Business category is implied but not clearly stated.
  • -No clear target audience defined. Could be for anyone, which means it resonates with no one.
  • -Product function unclear from above-fold copy. Visitors cannot tell what this does.
  • -No discernible value proposition. The page does not explain why someone should care.

Suggested Rewrites

Better copy based on your product signals — click to copy

Primary CTA

Current

Downloads

Tying your CTA to a specific outcome increases click-through

Meta Description

Current

Evite fraudes, falsos-positivos e chargebacks. Aprove mais pedidos com nosso sistema! Conheça agora a Konduto Antifraud…

This is what shows in Google results — specificity drives higher click-through rates

A/B Test Ideas

Specific experiments to run, ranked by expected impact

Test adding "free" or "no card required" to your primary CTA

Risk-reducing modifiers typically lift click-through 10-15%

medium

Test a "free" modifier on your CTA: "Downloads" vs "Downloads — Free"

"Free" is the highest-converting modifier across 27K+ homepages analyzed

medium

Test adding an annual/monthly billing toggle with a discount

Annual billing toggles with visible savings ("Save 20%") are a standard conversion lever.

low

Test adding a one-line product description directly under your hero

Visitors can't tell what you do from the above-fold content. A single explanatory line can fix this.

high

Messaging Clarity

Who is this for?58/100
What problem does this solve?40/100
What does this actually do?40/100
Why this over alternatives?40/100
CTA effectiveness55/100

CTA Analysis

D+ (45/100)

Total CTAs

3

Above Fold

0

Best CTA

Tier 3

Downloads
T3 · 45/100
Subscribe
T3 · 45/100
facebook
T5 · 10/100

What Do You Sell?

F (21/100)

In 5 words:

Search close

Hero

absent

Meta Description

generic

Evite fraudes, falsos-positivos e chargebacks. Aprove mais pedidos com nosso sistema! Conheça agora a Konduto Antifraude para e-commerce.

2 function signals

ICP Clarity

D (38/100)

Detected audience

decent

e-commerce, B2B SaaS

e-commerce
company_sizee-commerce
industryB2B SaaS

Pricing Page

C (60/100)
Pricing page found
Clear CTA on pricing
Free tier or trial
Annual billing option
FAQ section
Feature comparison
Social proof

How You Compare

vs. other Developer Tools / Infrastructure sites in the index

Dimensionkonduto.comchatwoot.comtapfiliate.comdelve.cohelpscout.com
Overall5889-3188-3087-2987-29
Clarity2162-41100-7972-51100-79
CTA4573-2870-2578-3370-25
ICP3845-795-5795-5750-12
1st Impr.1252-4094-8266-5444-32
Pricing6095-35100-4095-35100-40

What We Analyzed

Title

Konduto: antifraude para e-commerce e pagamentos digitais

Word count

820

Track Your Progress

Last scanned 63 days ago. Time to check if your homepage has improved.

konduto.com scored 58/100.

We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.

Work with us