infojobs.com.br
52/100
Ranked #31,354 of 46,880 sites
infojobs.com.br
52/100 · #31,354 of 46,880
homepagerankings.com
Media / Content / Publishing Benchmarks
How you compare to 6,908 Media / Content / Publishing sites
Gray line = Media / Content / Publishing median
Analysis
Infojobs.com.br scores 52 out of 100 on homepage messaging, earning a C- grade — mixed. Across all 30,134 sites analyzed, that's below the median of 59. Within Media / Content / Publishing, where the median is 62, Infojobs.com.br lands 10 points below the industry average.
The hero text reads: "Mais de 1 milhão de oportunidades para você escolher!". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone. With a clarity score of 19, Infojobs.com.br is below the overall median of 36.
Infojobs.com.br has no detectable call-to-action buttons on the homepage — a missed opportunity to direct visitor attention.
Audience targeting is unclear. Detected audience: B2B SaaS. ICP clarity score: 15 (below the median of 35).
The biggest opportunities for Infojobs.com.br: CTA effectiveness is below median — consider using action-oriented language ("Start free trial") over generic buttons ("Learn more"). Audience targeting is weak — adding a "for [specific role/company type]" pattern would sharpen the positioning immediately. Clarity is 17 points below median — the hero text needs to say what the product does in plain language.
Fix These First
up to +78 ptsRanked by estimated impact on your overall score
Add a call-to-action button above the fold
No CTA detected — visitors have no clear next step
Rewrite your hero headline
Generic language — visitors can't tell what you do from the headline alone
Close first-impression gaps
Visitors can't quickly tell who it's for and what it does — those signals should be above the fold
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Sharpen your audience targeting
"For businesses" or "for teams" is too broad — name a role, industry, or company type
First Impression
F (12/100)“A visitor would think this is a b2b saas for someone that offers something unclear.”
B2B SaaS
Unknown
Unknown
None detected
Neutral
Gaps:
- -Business category is implied but not clearly stated.
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product function unclear from above-fold copy. Visitors cannot tell what this does.
- -No discernible value proposition. The page does not explain why someone should care.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Encontre suas vagas de emprego no Infojobs, são milhares de empregos nas maiores empresas do país. Ofertas de emprego e…
This is what shows in Google results — specificity drives higher click-through rates
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Test a hero headline that names your product category explicitly
Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.
Test a "Built for [role/company type]" line under your hero
The "for X" pattern is the fastest way to sharpen positioning. Test it as a subheadline.
Test adding a one-line product description directly under your hero
Visitors can't tell what you do from the above-fold content. A single explanatory line can fix this.
Messaging Clarity
CTA Analysis
F (0/100)Total CTAs
0
Above Fold
0
What Do You Sell?
F (19/100)In 5 words:
Vagas de Emprego Grátis
Hero
genericMais de 1 milhão de oportunidades para você escolher!
Meta Description
genericEncontre suas vagas de emprego no Infojobs, são milhares de empregos nas maiores empresas do país. Ofertas de emprego exclusivas nas melhores agências de empregos.
ICP Clarity
F (15/100)Detected audience
genericB2B SaaS
Pricing Page
F (0/100)No pricing page detected.
How You Compare
vs. other Media / Content / Publishing sites in the index
| Dimension | infojobs.com.br | keap.com | zight.com | infusionsoft.… | managewp.com |
|---|---|---|---|---|---|
| Overall | 52 | 87-35 | 87-35 | 87-35 | 86-34 |
| Clarity | 19 | 59-40 | 100-81 | 59-40 | 100-81 |
| CTA | 0 | 75-75 | 60-60 | 75-75 | 75-75 |
| ICP | 15 | 46-31 | 91-76 | 46-31 | 15 |
| 1st Impr. | 12 | 60-48 | 60-48 | 60-48 | 52-40 |
| Pricing | 0 | 95-95 | 80-80 | 95-95 | 100-100 |
What We Analyzed
Title
Vagas de Emprego Grátis | Infojobs
Word count
2,488
Hero text
Mais de 1 milhão de oportunidades para você escolher!
More in Media / Content / Publishing
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Last scanned 49 days ago. Time to check if your homepage has improved.
infojobs.com.br scored 52/100.
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