iaea.org
61/100
Ranked #20,490 of 46,880 sites
iaea.org
61/100 · #20,490 of 46,880
homepagerankings.com
Developer Tools / Infrastructure Benchmarks
How you compare to 6,886 Developer Tools / Infrastructure sites
Gray line = Developer Tools / Infrastructure median
Analysis
Iaea scores 61 out of 100 on homepage messaging, earning a C grade — average — basic messaging is present but generic. Across all 30,134 sites analyzed, that's close to the median of 59.
The hero text reads: "International Atomic Energy Agency". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone. With a clarity score of 53, Iaea is above the overall median of 36.
The page has 8 CTAs, 4 of them above the fold. That's enough to trigger decision paralysis — when too many buttons compete for attention, visitors often click none. The primary CTA "Contact" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 42 (below the median of 57).
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: B2B SaaS, agency. Role words found: "agency".
Iaea fits the "Community / Movement" archetype with high confidence. This means the homepage is rallying users around a mission or identity, not just a product.
The biggest opportunities for Iaea: CTAs are causing decision paralysis — reduce to one primary action above the fold.
Fix These First
up to +52 ptsRanked by estimated impact on your overall score
Reduce CTAs above the fold to one primary action
4 competing buttons cause decision paralysis — visitors click none
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
Rewrite your hero headline
Generic language — visitors can't tell what you do from the headline alone
Simplify your above-fold copy
Grade level 70 reads like an academic paper — aim for grade 8-10
First Impression
D (40/100)“A visitor would think this is a b2b saas for someone that offers something that secures.”
B2B SaaS
Unknown
Something that secures
Risk Reduction / Safety
Professional
Gaps:
- -Business category is implied but not clearly stated.
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product description is vague. Visitors get a rough idea but no clear picture.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
International Atomic Energy Agency
Your current headline is generic — these alternatives name what you do for whom
Current
Contact
Tying your CTA to a specific outcome increases click-through
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Remove all secondary CTAs above the fold — keep only one primary action
4 competing CTAs detected. Single-CTA pages typically convert 20-30% better.
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a "free" modifier on your CTA: "Contact" vs "Contact — Free"
"Free" is the highest-converting modifier across 27K+ homepages analyzed
Test a hero headline that names your product category explicitly
Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.
Messaging Clarity
CTA Analysis
D+ (42/100)Total CTAs
8
Above Fold
4
Best CTA
Tier 3
What Do You Sell?
C (53/100)Hero
genericInternational Atomic Energy Agency
Meta Description
specificThe IAEA is the world's centre for cooperation in the nuclear field, promoting the safe, secure and peaceful use of nuclear technology. It works in a wide range of areas including energy generation, health, food and agriculture and environmental protection.
ICP Clarity
D (35/100)Detected audience
decentB2B SaaS, agency
Positioning Archetype
90% confidenceCommunity / Movement
International Atomic Energy Agency
Confidence: 90%
Pricing Page
F (0/100)No pricing page detected.
How You Compare
vs. other Developer Tools / Infrastructure sites in the index
| Dimension | iaea.org | chatwoot.com | tapfiliate.com | delve.co | helpscout.com |
|---|---|---|---|---|---|
| Overall | 61 | 89-28 | 88-27 | 87-26 | 87-26 |
| Clarity | 53 | 62-9 | 100-47 | 72-19 | 100-47 |
| CTA | 42 | 73-31 | 70-28 | 78-36 | 70-28 |
| ICP | 35 | 45-10 | 95-60 | 95-60 | 50-15 |
| 1st Impr. | 40 | 52-12 | 94-54 | 66-26 | 44 |
| Pricing | 0 | 95-95 | 100-100 | 95-95 | 100-100 |
What We Analyzed
Title
International Atomic Energy Agency | Atoms for Peace and Development
Word count
1,044
Hero text
International Atomic Energy Agency
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Last scanned 49 days ago. Time to check if your homepage has improved.
iaea.org scored 61/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
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