getgrav.org
70/100
Ranked #7,529 of 46,880 sites
getgrav.org
70/100 · #7,529 of 46,880
homepagerankings.com
Media / Content / Publishing Benchmarks
How you compare to 6,908 Media / Content / Publishing sites
Gray line = Media / Content / Publishing median
Analysis
Getgrav scores 70 out of 100 on homepage messaging, earning a B- grade — mixed. Across all 30,134 sites analyzed, that's above the median of 59. Within Media / Content / Publishing, where the median is 62, Getgrav lands 8 points above the industry average.
The hero text reads: "Build Faster Websites". Decent. Action verbs give a sense of function, but could be more explicit about exactly what the product is. The language is specific enough that visitors get a concrete sense of what's offered. With a clarity score of 76, Getgrav is above the overall median of 36.
The page has 5 CTAs, 2 of them above the fold. The primary CTA "Downloads" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 45 (below the median of 57).
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: Developer Tools / Infrastructure, developer and manager. Role words found: "developer", "manager".
Getgrav fits the "Simplifier / Easy Button" archetype with high confidence.
Even at a B- grade, there's room to improve. CTA effectiveness is below median — consider using action-oriented language ("Start free trial") over generic buttons ("Learn more").
Fix These First
up to +29 ptsRanked by estimated impact on your overall score
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
Rewrite your meta description
Generic meta description — this is what shows up in Google results
First Impression
D (40/100)“A visitor would think this is a developer tools / infrastructure for someone that offers something that builds.”
Developer Tools / Infrastructure
Unknown
Something that builds
Time Savings / Speed
Casual
Gaps:
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -Value proposition is weakly communicated. Benefits are implied, not stated.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Downloads
Tying your CTA to a specific outcome increases click-through
Current
Grav is a Modern, Crazy Fast, Ridiculously Easy and Amazingly Powerful Flat-File CMS.
This is what shows in Google results — specificity drives higher click-through rates
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a "free" modifier on your CTA: "Downloads" vs "Downloads — Free"
"Free" is the highest-converting modifier across 27K+ homepages analyzed
Messaging Clarity
CTA Analysis
C- (45/100)Total CTAs
5
Above Fold
2
Best CTA
Tier 3
What Do You Sell?
A (76/100)In 5 words:
Dashboard to build faster
Hero
specificBuild Faster Websites
Meta Description
genericGrav is a Modern, Crazy Fast, Ridiculously Easy and Amazingly Powerful Flat-File CMS.
ICP Clarity
C- (43/100)Detected audience
decentDeveloper Tools / Infrastructure, developer and manager
Positioning Archetype
100% confidenceSimplifier / Easy Button
Build Faster Websites
Confidence: 100%
Pricing Page
F (0/100)No pricing page detected.
How You Compare
vs. other Media / Content / Publishing sites in the index
| Dimension | getgrav.org | keap.com | zight.com | infusionsoft.… | managewp.com |
|---|---|---|---|---|---|
| Overall | 70 | 87-17 | 87-17 | 87-17 | 86-16 |
| Clarity | 76 | 59+17 | 100-24 | 59+17 | 100-24 |
| CTA | 45 | 75-30 | 60-15 | 75-30 | 75-30 |
| ICP | 43 | 46 | 91-48 | 46 | 15+28 |
| 1st Impr. | 40 | 60-20 | 60-20 | 60-20 | 52-12 |
| Pricing | 0 | 95-95 | 80-80 | 95-95 | 100-100 |
What We Analyzed
Title
Grav - A Modern Flat-File CMS | Grav CMS
Word count
1,390
Hero text
Build Faster Websites
More in Media / Content / Publishing
View Media / Content / Publishing benchmarks →Track Your Progress
Last scanned 49 days ago. Time to check if your homepage has improved.
getgrav.org scored 70/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
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