gazettelive.co.uk
36/100
Ranked #41,813 of 46,880 sites
gazettelive.co.uk
36/100 · #41,813 of 46,880
homepagerankings.com
Media / Content / Publishing Benchmarks
How you compare to 6,908 Media / Content / Publishing sites
Gray line = Media / Content / Publishing median
Analysis
Gazettelive.co.uk scores 36 out of 100 on homepage messaging, earning a D grade — below average — significant gaps in clarity or targeting. Across all 30,134 sites analyzed, that's well below the median of 59. Within Media / Content / Publishing, where the median is 62, Gazettelive.co.uk lands 26 points below the industry average.
No hero text found. Visitors see nothing above the fold that tells them what you do. With a clarity score of 21, Gazettelive.co.uk is below the overall median of 36.
The page has 4 CTAs, 1 of them above the fold. The primary CTA "Contact Us" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next.
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: Marketplace / Platform. The site uses a "for [X]" pattern: "news". ICP clarity score: 45 (above the median of 35).
On the pricing page: Gazettelive.co.uk has social proof elements. Show actual prices on your pricing page. Hidden pricing creates friction and drives visitors away.
The biggest opportunities for Gazettelive.co.uk: Clarity is 15 points below median — the hero text needs to say what the product does in plain language.
Fix These First
up to +39 ptsRanked by estimated impact on your overall score
Add a clear hero headline
No hero headline detected — the most important real estate on your page is empty
Add a free tier or annual billing option
Low-commitment entry points (free tier, annual discount) reduce purchase friction
Rewrite your meta description
Generic meta description — this is what shows up in Google results
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
Simplify your above-fold copy
Grade level 70 reads like an academic paper — aim for grade 8-10
First Impression
D (40/100)“A visitor would think this is a marketplace / platform for news that offers something that tests.”
Marketplace / Platform
news
Something that tests
None detected
Playful
Gaps:
- -Business category is implied but not clearly stated.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -No discernible value proposition. The page does not explain why someone should care.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Contact Us
Tying your CTA to a specific outcome increases click-through
Current
Teesside Live, the latest North East, Middlesbrough and Teesside news, sport, business, what's on, weather and travel f…
This is what shows in Google results — specificity drives higher click-through rates
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a "free" modifier on your CTA: "Contact Us" vs "Contact Us — Free"
"Free" is the highest-converting modifier across 27K+ homepages analyzed
Test adding social proof above the fold (customer count, logos, or testimonial)
No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.
Test adding an annual/monthly billing toggle with a discount
Annual billing toggles with visible savings ("Save 20%") are a standard conversion lever.
Messaging Clarity
CTA Analysis
C+ (57/100)Total CTAs
4
Above Fold
1
Best CTA
Tier 3
What Do You Sell?
F (21/100)In 5 words:
Plan needs
Hero
absentMeta Description
genericTeesside Live, the latest North East, Middlesbrough and Teesside news, sport, business, what's on, weather and travel from the Evening Teesside.
ICP Clarity
C- (45/100)Detected audience
decentMarketplace / Platform
Pricing Page
B (70/100)How You Compare
vs. other Media / Content / Publishing sites in the index
| Dimension | gazettelive.co.uk | keap.com | zight.com | infusionsoft.… | managewp.com |
|---|---|---|---|---|---|
| Overall | 36 | 87-51 | 87-51 | 87-51 | 86-50 |
| Clarity | 21 | 59-38 | 100-79 | 59-38 | 100-79 |
| CTA | 57 | 75-18 | 60 | 75-18 | 75-18 |
| ICP | 45 | 46 | 91-46 | 46 | 15+30 |
| 1st Impr. | 40 | 60-20 | 60-20 | 60-20 | 52-12 |
| Pricing | 70 | 95-25 | 80-10 | 95-25 | 100-30 |
What We Analyzed
Title
Teesside Live - Number one for news, opinion, sport & celebrity news
Word count
971
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Last scanned 49 days ago. Time to check if your homepage has improved.
gazettelive.co.uk scored 36/100.
We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.
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