seventeen.com
63/100
Ranked #17,489 of 46,880 sites
seventeen.com
63/100 · #17,489 of 46,880
homepagerankings.com
Analysis
Seventeen scores 63 out of 100 on homepage messaging, earning a C+ grade — mixed. Across all 30,134 sites analyzed, that's close to the median of 59.
No hero text found. Visitors see nothing above the fold that tells them what you do. With a clarity score of 7, Seventeen is below the overall median of 36.
The page has 5 CTAs, 3 of them above the fold. The primary CTA "Sign Up" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next.
Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: team. Role words found: "team". The site uses a "for [X]" pattern: "Support". ICP clarity score: 45 (above the median of 35).
Seventeen fits the "Community / Movement" archetype with moderate confidence. This means the homepage is rallying users around a mission or identity, not just a product.
The biggest opportunities for Seventeen: Clarity is 29 points below median — the hero text needs to say what the product does in plain language.
Fix These First
up to +45 ptsRanked by estimated impact on your overall score
Add a clear hero headline
No hero headline detected — the most important real estate on your page is empty
Add a pricing page
Hiding pricing creates friction — most buyers want to self-qualify before talking to sales
Rewrite your meta description
Generic meta description — this is what shows up in Google results
Make your CTA more specific
"Get started" is generic — tie it to an outcome ("Start building" or "See your report")
First Impression
F (28/100)“A visitor would think this is a media / content / publishing for someone that offers something that tests.”
Media / Content / Publishing
Unknown
Something that tests
Cost Savings / Money
Urgent
Gaps:
- -Business category is implied but not clearly stated.
- -No clear target audience defined. Could be for anyone, which means it resonates with no one.
- -Product description is vague. Visitors get a rough idea but no clear picture.
- -Value proposition is weakly communicated. Benefits are implied, not stated.
Suggested Rewrites
Better copy based on your product signals — click to copy
Current
Sign Up
Tying your CTA to a specific outcome increases click-through
Current
Get the latest fashion, beauty, dating, and health tips. Plus, win freebies, and take quizzes.
This is what shows in Google results — specificity drives higher click-through rates
A/B Test Ideas
Specific experiments to run, ranked by expected impact
Test adding "free" or "no card required" to your primary CTA
Risk-reducing modifiers typically lift click-through 10-15%
Test a "free" modifier on your CTA: "Sign Up" vs "Sign Up — Free"
"Free" is the highest-converting modifier across 27K+ homepages analyzed
Messaging Clarity
CTA Analysis
C+ (57/100)Total CTAs
5
Above Fold
3
Best CTA
Tier 3
What Do You Sell?
F (7/100)In 5 words:
Cute Hairstyles, Celeb News, Fun
Hero
absentMeta Description
genericGet the latest fashion, beauty, dating, and health tips. Plus, win freebies, and take quizzes.
ICP Clarity
C- (45/100)Detected audience
decentteam
Positioning Archetype
60% confidenceCommunity / Movement
Get the latest fashion, beauty, dating, and health tips. Plus, win freebies, ...
Confidence: 60%
Pricing Page
F (0/100)No pricing page detected.
What We Analyzed
Title
Cute Hairstyles, Celeb News, Fun Quizzes, Beauty Advice, and Teen Fashion - Seventeen Magazine
Word count
407
Track Your Progress
Last scanned 49 days ago. Time to check if your homepage has improved.
seventeen.com scored 63/100.
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