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larian.com

C

62/100

Ranked #19,028 of 46,880 sites

C

larian.com

62/100 · #19,028 of 46,880

homepagerankings.com

Analysis

Larian scores 62 out of 100 on homepage messaging, earning a C grade — average — basic messaging is present but generic. Across all 30,134 sites analyzed, that's close to the median of 59.

The hero text reads: "The gods are silent. Rivellon bleeds. New powers stir.". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone.

The page has 42 CTAs, 4 of them above the fold. That's enough to trigger decision paralysis — when too many buttons compete for attention, visitors often click none. The primary CTA "Contact" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next. CTA effectiveness score: 42 (below the median of 57).

Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: developer and team. Role words found: "developer", "team". The site uses a "for [X]" pattern: "Divinity has begun". ICP clarity score: 53 (above the median of 35).

Larian fits the "Community / Movement" archetype with moderate confidence. This means the homepage is rallying users around a mission or identity, not just a product.

The biggest opportunities for Larian: First impression clarity is below median — visitors can't quickly tell what category this product falls into. CTAs are causing decision paralysis — reduce to one primary action above the fold.

Fix These First

up to +63 pts

Ranked by estimated impact on your overall score

#1

Reduce CTAs above the fold to one primary action

4 competing buttons cause decision paralysis — visitors click none

+15 ptsCTA
#2

Close first-impression gaps

Visitors can't quickly tell who it's for and what it does — those signals should be above the fold

+15 ptsFirst Impression
#3

Add a pricing page

Hiding pricing creates friction — most buyers want to self-qualify before talking to sales

+15 ptsPricing
#4

Make your CTA more specific

"Get started" is generic — tie it to an outcome ("Start building" or "See your report")

+10 ptsCTA
#5

Rewrite your hero headline

Generic language — visitors can't tell what you do from the headline alone

+8 ptsClarity

First Impression

F (12/100)

A visitor would think this is a e-commerce / dtc for someone that offers something unclear.

What kind of company?vague

E-Commerce / DTC

Who is it for?missing

Unknown

What does it do?missing

Unknown

What's the benefit?missing

None detected

What's the vibe?vague

Aspirational

Gaps:

  • -Business category is implied but not clearly stated.
  • -No clear target audience defined. Could be for anyone, which means it resonates with no one.
  • -Product function unclear from above-fold copy. Visitors cannot tell what this does.
  • -No discernible value proposition. The page does not explain why someone should care.

Suggested Rewrites

Better copy based on your product signals — click to copy

Hero Headline

Current

The gods are silent. Rivellon bleeds. New powers stir.

Your current headline is generic — these alternatives name what you do for whom

Primary CTA

Current

Contact

Tying your CTA to a specific outcome increases click-through

A/B Test Ideas

Specific experiments to run, ranked by expected impact

Remove all secondary CTAs above the fold — keep only one primary action

4 competing CTAs detected. Single-CTA pages typically convert 20-30% better.

high

Test adding "free" or "no card required" to your primary CTA

Risk-reducing modifiers typically lift click-through 10-15%

medium

Test a "free" modifier on your CTA: "Contact" vs "Contact — Free"

"Free" is the highest-converting modifier across 27K+ homepages analyzed

medium

Test a hero headline that names your product category explicitly

Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.

high

Test adding social proof above the fold (customer count, logos, or testimonial)

No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.

medium

Messaging Clarity

Who is this for?58/100
What problem does this solve?58/100
What does this actually do?58/100
Why this over alternatives?40/100
CTA effectiveness57/100

CTA Analysis

D+ (42/100)
Decision paralysis detected: 4 competing CTAs above the fold

Total CTAs

42

Above Fold

4

Best CTA

Tier 3

Contact
above foldT3 · 57/100
Watch Trailer
above foldT3 · 45/100
Soundscape Designer Guildford Audio Fixed term employment Apply
T3 · 45/100
Backend Developer Warsaw Digital Full -time Apply
T3 · 45/100
Junior Engine Programmer Kuala Lumpur Engine Programming Full -time Apply
T3 · 45/100
Engine Programmer Kuala Lumpur Engine Programming Full -time Apply
T3 · 45/100

What Do You Sell?

D+ (40/100)

In 5 words:

Create account

Hero

generic

The gods are silent. Rivellon bleeds. New powers stir.

Meta Description

specific

Larian Studios is a game developer studio located in Gent, Belgium. Proud to be independent for 19 years, we create games for multiple genres and platforms. Thanks to our players, we get to spend our days making the games we love to play. We have a passion for role playing games.

1 function signals

ICP Clarity

C (53/100)

Detected audience

decent

developer and team

developerteam
roledeveloper
roleteam

Positioning Archetype

60% confidence

Community / Movement

The gods are silent. Rivellon bleeds. New powers stir.

Confidence: 60%

Pricing Page

F (0/100)

No pricing page detected.

What We Analyzed

Title

Homepage - Larian Studios

Word count

1,580

Hero text

The gods are silent. Rivellon bleeds. New powers stir.

Track Your Progress

Last scanned 49 days ago. Time to check if your homepage has improved.

larian.com scored 62/100.

We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.

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