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funnyordie.com

C

57/100

Ranked #26,298 of 46,880 sites

C

funnyordie.com

57/100 · #26,298 of 46,880

homepagerankings.com

Analysis

Funnyordie scores 57 out of 100 on homepage messaging, earning a C grade — average — basic messaging is present but generic. Across all 30,134 sites analyzed, that's close to the median of 59.

The hero text reads: "WEMAKECOMEDY.". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone. With a clarity score of 72, Funnyordie is above the overall median of 36.

The page has 3 CTAs, 2 of them above the fold. That's a focused set, which avoids overwhelming visitors. The primary CTA "Contact Us" is generic — 'Learn more' and 'Get started' don't tell visitors what happens next.

Audience targeting is unclear. Detected audience: enterprise. ICP clarity score: 18 (below the median of 35).

Funnyordie fits the "Premium / Quality Leader" archetype with high confidence. This means the homepage is leading with craft and quality signals — the positioning says 'you get what you pay for'.

The biggest opportunities for Funnyordie: Audience targeting is weak — adding a "for [specific role/company type]" pattern would sharpen the positioning immediately. First impression clarity is below median — visitors can't quickly tell what category this product falls into.

Fix These First

up to +46 pts

Ranked by estimated impact on your overall score

#1

Add a pricing page

Hiding pricing creates friction — most buyers want to self-qualify before talking to sales

+15 ptsPricing
#2

Sharpen your audience targeting

"For businesses" or "for teams" is too broad — name a role, industry, or company type

+10 ptsICP
#3

Rewrite your hero headline

Generic language — visitors can't tell what you do from the headline alone

+8 ptsClarity
#4

Close first-impression gaps

Visitors can't quickly tell who it's for and what it does — those signals should be above the fold

+8 ptsFirst Impression
#5

Shift copy from "we" to "you"

Your above-fold copy says "we" 10x but "you" only 1x — visitors care about their problems, not yours

+5 ptsClarity

First Impression

F (20/100)

A visitor would think this is a b2b saas for someone that offers something unclear.

What kind of company?vague

B2B SaaS

Who is it for?missing

Unknown

What does it do?missing

Unknown

What's the benefit?vague

Status / Identity / Belonging

What's the vibe?vague

Casual

Gaps:

  • -Business category is implied but not clearly stated.
  • -No clear target audience defined. Could be for anyone, which means it resonates with no one.
  • -Product function unclear from above-fold copy. Visitors cannot tell what this does.
  • -Value proposition is weakly communicated. Benefits are implied, not stated.

Suggested Rewrites

Better copy based on your product signals — click to copy

Hero Headline

Current

WEMAKECOMEDY.

Your current headline is generic — these alternatives name what you do for whom

Primary CTA

Current

Contact Us

Tying your CTA to a specific outcome increases click-through

A/B Test Ideas

Specific experiments to run, ranked by expected impact

Test adding "free" or "no card required" to your primary CTA

Risk-reducing modifiers typically lift click-through 10-15%

medium

Test a "free" modifier on your CTA: "Contact Us" vs "Contact Us — Free"

"Free" is the highest-converting modifier across 27K+ homepages analyzed

medium

Test a hero headline that names your product category explicitly

Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.

high

Test a "Built for [role/company type]" line under your hero

The "for X" pattern is the fastest way to sharpen positioning. Test it as a subheadline.

medium

Rewrite above-fold copy from "we" language to "you" language

Your copy says "we" 10x and "you" 1x. Visitor-centric copy typically converts better.

medium

Messaging Clarity

Who is this for?40/100
What problem does this solve?40/100
What does this actually do?58/100
Why this over alternatives?40/100
CTA effectiveness57/100

CTA Analysis

C+ (57/100)

Total CTAs

3

Above Fold

2

Best CTA

Tier 3

Contact Us
above foldT3 · 57/100
Facebook
above foldT5 · 10/100
Facebook Facebook
T5 · 10/100

What Do You Sell?

B+ (72/100)

In 5 words:

Premium independent studio

Hero

generic

WEMAKECOMEDY.

Meta Description

specific

WEMAKECOMEDY. We are Funny Or Die, a premium independent studio in LA creating outstanding original comedy with today's biggest stars and tomorrow's most exciting voices. PICKLED WEIRD ROKU RECOMMENDS PLAYERS We tell fun, originalstories that makepeople laugh. Wherever they watch,click, or stream. Players Now Streaming On YouTube Your browser does not support the video tag.…

5 function signalsDetected: service

ICP Clarity

F (18/100)

Detected audience

generic

enterprise

enterprise
company_sizeenterprise

Positioning Archetype

80% confidence

Premium / Quality Leader

WEMAKECOMEDY.

Confidence: 80%

Pricing Page

F (0/100)

No pricing page detected.

What We Analyzed

Title

Funny Or Die | We love to make you laugh.

Word count

578

Hero text

WEMAKECOMEDY.

Track Your Progress

Last scanned 49 days ago. Time to check if your homepage has improved.

funnyordie.com scored 57/100.

We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.

Work with us