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eidos.com

C+

63/100

Ranked #17,207 of 46,880 sites

C+

eidos.com

63/100 · #17,207 of 46,880

homepagerankings.com

Analysis

Eidos scores 63 out of 100 on homepage messaging, earning a C+ grade — mixed. Across all 30,134 sites analyzed, that's close to the median of 59.

The hero text reads: "Crafting emotions". Lacks action verbs. The hero does not describe what the product actually does, just makes a vague claim. The language is generic — a visitor can't tell what the product does from the headline alone.

The page has 5 CTAs, 2 of them above the fold. The primary CTA "Your Career Starts Here" is a value-oriented CTA — it promises a benefit, not just an action. CTA effectiveness score: 78 (above the median of 57).

Audience targeting is decent — there are audience signals, but room to be more specific. Detected audience: developer and manager. Role words found: "developer", "manager", "team". The site uses a "for [X]" pattern: "over 15 years". ICP clarity score: 58 (above the median of 35).

Fix These First

up to +32 pts

Ranked by estimated impact on your overall score

#1

Add a pricing page

Hiding pricing creates friction — most buyers want to self-qualify before talking to sales

+15 ptsPricing
#2

Rewrite your hero headline

Generic language — visitors can't tell what you do from the headline alone

+8 ptsClarity
#3

Shift copy from "we" to "you"

Your above-fold copy says "we" 18x but "you" only 0x — visitors care about their problems, not yours

+5 ptsClarity
#4

Rewrite your meta description

Generic meta description — this is what shows up in Google results

+4 ptsClarity

First Impression

F (28/100)

A visitor would think this is a b2b saas for developers that offers something that tests.

What kind of company?vague

B2B SaaS

Who is it for?vague

developers

What does it do?vague

Something that tests

What's the benefit?missing

None detected

What's the vibe?vague

Casual

Gaps:

  • -Business category is implied but not clearly stated.
  • -Target audience is hinted at but not explicitly called out.
  • -Product description is vague. Visitors get a rough idea but no clear picture.
  • -No discernible value proposition. The page does not explain why someone should care.

Suggested Rewrites

Better copy based on your product signals — click to copy

Hero Headline

Current

Crafting emotions

Your current headline is generic — these alternatives name what you do for whom

Meta Description

Current

We are the developers of Deus Ex, Marvel's Guardians of the Galaxy, Shadow of the Tomb Raider and more. Whether you are…

This is what shows in Google results — specificity drives higher click-through rates

A/B Test Ideas

Specific experiments to run, ranked by expected impact

Test a hero headline that names your product category explicitly

Generic headlines force visitors to scroll to understand what you sell. Test naming the category in the first 5 words.

high

Rewrite above-fold copy from "we" language to "you" language

Your copy says "we" 18x and "you" 0x. Visitor-centric copy typically converts better.

medium

Test adding social proof above the fold (customer count, logos, or testimonial)

No social proof detected. Even one trust signal ("Join 500+ teams") can lift conversions significantly.

medium

Messaging Clarity

Who is this for?66/100
What problem does this solve?40/100
What does this actually do?66/100
Why this over alternatives?40/100
CTA effectiveness78/100

CTA Analysis

A (78/100)

Total CTAs

5

Above Fold

2

Best CTA

Tier 2

Your Career Starts Here
T2 · 78/100
Contact
above foldT3 · 57/100
Sign Up
T3 · 57/100
Learn more
T4 · 37/100
Facebook
above foldT5 · 10/100

What Do You Sell?

D- (33/100)

In 5 words:

Testing interns for our latest

Hero

generic

Crafting emotions

Meta Description

generic

We are the developers of Deus Ex, Marvel's Guardians of the Galaxy, Shadow of the Tomb Raider and more. Whether you are looking for our latest creations or a job in the games industry, you've come to the right place.

3 function signals

ICP Clarity

C+ (58/100)

Detected audience

decent

developer and manager

developermanagerteam
roledeveloper
rolemanager
roleteam

Pricing Page

F (0/100)

No pricing page detected.

What We Analyzed

Title

Eidos-Montréal | Crafting Emotions

Word count

488

Hero text

Crafting emotions

Track Your Progress

Last scanned 49 days ago. Time to check if your homepage has improved.

eidos.com scored 63/100.

We fix exactly this. Messaging, CTAs, positioning. Ready-to-ship, not a slide deck.

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